Taverns To Go brings the bar experience to your backyard with portable, customizable bars. Enjoy fun, easy-to-assemble bars for any occasion, delivered to your door!
For many, a bar’s charm is its lively atmosphere and camaraderie, but not everyone wants to leave the comfort of their own home. That’s where Taverns To Go comes in, a backyard bar designed to bring the pub experience right to your doorstep. Created by Enda Crowley and Paul Convey, Taverns To Go is a fully assembled backyard bar perfect for elevating home gatherings. These bars are crafted for all climates and can be set up in 90 minutes, making it the ultimate way to enjoy a drink with friends and family. Would the sharks raise a glass to this innovative idea? Let’s dive into the latest Taverns To Go update and recap the pitch.
Quick Overview of Taverns To Go Post-Shark Tank
Enda and Paul entered Shark Tank Season 16, asking for $400,000 in exchange for 10% equity in their backyard bar manufacturing and delivery business. After a compelling pitch, they secured a deal with Lori Greiner, who offered $400,000 for 15% equity and a $30 royalty per unit until $600,000 is paid back.
Since then, Taverns To Go has expanded its product line and operations, and they now have several locations across the U.S.
| Shark | Results |
| Lori Greiner | Accepted offer of $400,000 for 15% equity, plus a $30 royalty per unit until $600,000 is repaid. |
| Kevin O’Leary | Offered $400,000 for 33.3% equity. |
| Mark Cuban | No offer |
| Todd Graves | No offer |
| Daymond John | No offer |
Key Takeaways
- Innovative Concept: Taverns To Go offers portable, customizable backyard bars that bring the bar experience to your home.
- Rapid Growth: Since its appearance on Shark Tank, the company has expanded its product line and operations, building over 4,000 bars nationwide.
- Investment Deal: Secured a deal with Lori Greiner for $400,000 in exchange for 15% equity and a $30 royalty per unit.
- New Models: Introduced several new bar models, including The Temple Bar (Small), The Castlebar (Medium), The Dunbar (Large), and The 7-Up (X-Large).
- Customer-Centric: Offering financing options and engaging customers through social media, Taverns To Go continues to grow its loyal customer base.
Taverns To Go Pitch
Entrepreneurs: Enda Crowley & Paul Convey
Business: Backyard bar manufacturing and delivery
Ask: $400,000 for 10% equity
Result: $400,000 for 15% equity + $30 royalty per unit until $600,000 is paid back
Shark: Lori Greiner
Enda and Paul entered the tank with a creative and highly marketable idea. They recognized that while bars offer a fun atmosphere, not everyone wants to go out to enjoy a drink with friends. Taverns To Go’s portable backyard bars were designed to solve this problem by bringing the bar experience directly to people’s homes.
The bars are made from pressure-treated lumber, making them durable and capable of withstanding various climates. With over 25 different models, the company offers multiple bar sizes and styles that suit any small or large space, making it perfect for casual gatherings or more festive events.
These bars are designed for easy setup and have a complete assembly kit. Depending on the location, they can be assembled in under 90 minutes. This convenience makes them a hit for people looking to set up a permanent or semi-permanent bar in their yard without the hassle of long construction processes.
Each unit costs around $2,200 to manufacture, including shipping and assembly. The selling price is $3,795, yielding a 42% profit margin per unit. Delivery costs vary, with a price range of $0 to $590, depending on the location. The company’s growth has been fueled by its in-house delivery teams, which can deliver multiple bars in one trip across states like California and Illinois.
Taverns To Go was founded in 2020 during COVID-19. The founders saw an opportunity to provide a unique solution to the growing demand for home entertainment. Despite starting with a small investment of only a few hundred dollars, the business quickly grew, achieving $2.2 million in sales in its first year. The entrepreneurs projected $4 million in revenue by year-end, with the company surpassing $10 million in total revenue.
With the help of their innovative route-based delivery system, they can reach customers in multiple states, delivering up to 20 bars per trip. Their customer acquisition costs range from $200 to $250, but the 30%-40% profit margin is attractive.
The Deal: Lori Greiner’s Support
Lori Greiner, the queen of retail, saw the potential in Taverns To Go and made an offer that was hard to turn down. Her $400,000 investment for 15% equity and the $30 royalty per unit was the ideal way to scale up the business. In return for her investment, Lori would help Taverns To Go expand its product offerings, improve its customer acquisition process, and tap into the retail market through her extensive network.
Enda and Paul initially countered Lori’s offer with 12.5% equity, but Lori remained firm. After careful consideration, the entrepreneurs accepted her deal, confident that her expertise would help take Taverns To Go to the next level.
Taverns To Go Update: Growth and Expansion Post-Shark Tank
Since securing the deal with Lori Greiner, Taverns To Go has seen remarkable growth and development. The company has expanded its product line, increased operations, and strengthened customer engagement efforts.
Expansion of Product Line
Taverns To Go now offers even more options for customers. Their product line includes a range of bars designed to fit different needs and spaces:
- The Temple Bar (Small)
- The Castlebar (Medium)
- The Dunbar (Large)
- The 7-Up (X-Large)
These new models have been designed to meet the needs of a growing market, providing consumers with diverse choices. Whether you have a small backyard or a larger space, Taverns To Go has a model that fits your needs. This expansion has allowed the company to appeal to a broader customer base and provide more customization options to its consumers.
Expansion into New Locations
Taverns To Go has expanded its operations by opening new locations in Paterson, New Jersey, Tampa, Florida, and South San Francisco. This allows the company to serve a larger geographic area and cater to more customers across the United States. With these new locations, the company can deliver its high-quality backyard bars more efficiently, shortening the delivery time for customers.
Nationwide Customizable Bars
Since its appearance on Shark Tank, Taverns To Go has built over 4,000 backyard bars nationwide, allowing customers to enjoy a customizable bar experience right home. Each bar is delivered and assembled onsite, ensuring that the customer’s space is transformed into a beautiful, functional bar quickly.
Financing Options for Customers
To further grow its customer base and make the product more accessible, Taverns To Go now offers financing options. These options allow customers to pay for their backyard bar over time, making it easier for more people to invest in this premium product. This move ensures that Taverns To Go reaches a broader audience and enhances customer satisfaction by providing flexibility in purchasing.
Social Media and Customer Engagement
The company has placed significant emphasis on social media and customer engagement. Their Instagram page has become a key platform for showcasing their wide variety of bar models, featuring customer testimonials and photos of real-life installations. This engages existing customers and encourages new ones to explore Taverns To Go’s product offerings.
The brand also uses Instagram to promote special deals, announce new products, and share inspiring content related to home entertainment. Taverns To Go has effectively used user-generated content to build a community around their products, turning satisfied customers into brand ambassadors who proudly share their backyard bar experiences.
What’s Next for Taverns To Go?
Looking ahead, Taverns To Go has a clear vision for growth and innovation. They plan to:
- Expand their product line further, introducing new designs and models tailored to customer preferences.
- They will increase their retail presence by partnering with major home and garden stores to make their bars available to a wider audience.
- Enhance their customer experience by improving their delivery and assembly processes to make the installation smoother.
- Explore corporate opportunities where their products could be used for corporate gifting or to create custom bars for businesses and events.
With Lori Greiner’s backing and Taverns To Go’s ongoing success, the future looks bright for this innovative business.
Conclusion: Taverns To Go is Changing Backyard Entertainment
Taverns To Go is more than just a backyard bar – it’s a revolution in home entertainment. With its range of customizable bars, quick assembly, and focus on customer satisfaction, Taverns To Go has positioned itself as the leader in bringing the bar experience to homes across America. Since appearing on Shark Tank, the company’s growth shows a strong demand for unique, high-quality products that enhance social gatherings.
With plans for expansion, new models, and increased customer engagement, Taverns To Go is set to redefine how people entertain in their backyards. As they continue to expand their operations and improve their product offerings, Taverns To Go will remain at the forefront of the home entertainment industry.
Stay tuned for further Taverns To Go updates as they continue to grow and shape the future of backyard bars.
For the latest updates from Shark Tank Season 16, Episode 6, explore the links below:
Before you go, make sure to check out our list of all the Shark Tank Season 16 products.
