Springer Pets is an offshoot of an established family business, founded by siblings Griffin and Shannon Ross alongside their mother. Their entrepreneurial journey is deeply rooted in their father’s company, Highwave, which has been producing eco-friendly water bottles and various innovative products since 1983. Among their offerings was the Auto Dog Mug, which quickly became the cornerstone of the newly launched Springer Pets brand.
Both Griffin and Shannon continue to contribute to Highwave, with Griffin specializing in design and engineering, while Shannon serves as the Chief Marketing Officer. The demand for the Auto Dog Mug surged dramatically during the COVID-19 pandemic, largely due to a rise in pet ownership and shifting travel patterns. As more people opted for road trips over air travel, pet owners, particularly Millennials, demonstrated a willingness to invest in high-quality products for their furry companions.
Recognizing this trend, the Ross siblings officially launched Springer Pets in July 2021, focusing exclusively on their dog-friendly water bottles and other pet-related accessories. The unique design of their flagship bottle allows pet owners to provide water to their dogs conveniently. When squeezed, the built-in bowl fills with water, and once released, any remaining liquid drains back into the leak-proof bottle. Additionally, the bottle comes equipped with a clip for easy attachment to backpacks, making it ideal for travel, hiking, and outdoor adventures.
Springer Pets’ Net Worth
As of 2022, Springer Pets has experienced significant growth in sales due to increasing demand for pet accessories. Although the exact net worth of the company has not been publicly disclosed, estimates suggest that the brand is valued at several million dollars, driven by strong sales and a loyal customer base. The continued expansion into new product lines and increasing market recognition could further boost its valuation in the coming years.
Key Takeaways
- Springer Pets was founded by siblings Griffin and Shannon Ross as a spin-off from their family business, Highwave.
- Their flagship product, the Auto Dog Mug, gained popularity during the COVID-19 pandemic due to increased pet ownership and changing travel habits.
- The company officially launched in July 2021, focusing on pet-friendly water bottles and accessories.
- The product features a leak-proof design with a built-in bowl, making it ideal for outdoor and travel use.
- Likely Shark Tank investors include Lori Greiner and Daymond John, both of whom have a history of backing pet-related businesses.
- Springer Pets’ estimated net worth is in the multimillion-dollar range, with continued growth anticipated.
A Firsthand Experience with Springer Pets
Having seen this product in action, I can attest to its practicality. A few years ago, during an art festival, I noticed a woman using what was then called the Auto Dog Mug to hydrate her dog. At the time, I thought it was a clever concept, but I never imagined it would later gain widespread recognition and even make an appearance on Shark Tank.
As a dog owner myself, with an active American Bulldog, I frequently visit the beach and local dog parks. While most dog parks in my area provide running water, beach outings require carrying separate water bottles and bowls. Springer’s water bottle eliminates this hassle, making it a perfect companion for outdoor excursions and long road trips. I’m convinced this product would be a game-changer for dog owners who are always on the go.
Will the Sharks Take a Bite?
When it comes to securing an investment on Shark Tank, only a select few Sharks may show genuine interest in Springer Pets. Mark Cuban might view the business as too niche, while Kevin O’Leary (Mr. Wonderful) could have similar concerns—unless the company’s sales figures are compelling enough to sway him.
Robert Herjavec, a well-known dog lover, often gets sentimental about pet-related pitches but has yet to make a significant investment in the industry. That leaves Lori Greiner and Daymond John as the most likely investors. Both have a track record of backing pet-centric businesses—Lori, for instance, invested in Swift Paws, a standout venture from Season 13, while Daymond has supported companies like Turbo Pup and is actively involved with the Petco Foundation.
If Springer Pets receives an offer, it will likely come from Lori or Daymond, both of whom recognize the value of innovative pet products. Whether or not the company secures a deal, the exposure from Shark Tank alone will undoubtedly help Springer Pets reach a broader audience of dog-loving consumers.
Conclusion
Springer Pets has successfully carved out a niche in the pet accessory market by providing a practical and innovative solution for dog owners. The company’s dedication to quality and convenience has resonated with pet lovers, leading to increased sales and widespread recognition. With the potential backing from Shark Tank investors and ongoing product development, Springer Pets is well-positioned for long-term success. Whether you’re an avid traveler or simply enjoy outdoor adventures with your furry companion, Springer Pets’ water bottles offer a convenient and reliable hydration solution. As the company continues to grow, it will be exciting to see how they expand their product line and further establish their brand in the pet industry.
