Yair Reiner, the entrepreneur behind FryWall Shark Tank, made his pitch in Shark Tank Season 9, Episode 15, aiming to secure a deal for his innovative splatter guard designed to make stove-top cooking cleaner and easier. As a passionate home chef, Yair became frustrated with the mess created by frying, especially after cooking a duck breast. His solution was simple but effective—a silicone cone that fits snugly into frying pans to contain splatters while still allowing easy access for stirring or flipping food.
The concept behind FryWall was born out of a need for a better, more practical solution than traditional splatter screens. Unlike typical splatter guards that sit loosely on top of a pan, FryWall stays in place, providing a solid barrier while you cook. It’s heat-resistant, dishwasher-safe, and comes in four different sizes—10″, 11″, 12″, and 13″. The product is priced between $22 and $30, depending on size, making it an affordable and practical kitchen accessory.
Net Worth FryWall
As of 2024, FryWall’s lifetime revenue has reached $9.5 million, reflecting strong growth and a promising future in the market. While the exact net worth of the company is unclear, it’s evident that the business has achieved impressive success since its appearance on Shark Tank.
FryWall’s success story highlights the potential for innovative products to scale quickly, even without finalizing the deal on the show.
Key Takeaways
- Product: FryWall is a silicone splatter guard that fits into frying pans, preventing messes while cooking by containing splatters. It is heat-resistant, dishwasher-safe, and comes in four sizes (10″, 11″, 12″, and 13″).
- Price: The product is priced between $22-$30, with a production cost of $5.50 per unit and a retail price of $25.
- Sales and Growth: FryWall generated $800,000 in sales the year before appearing on Shark Tank, with 70% of sales from its website and the rest from 55 independent retailers. By 2024, it reached $1.5 million in annual revenue and $9.5 million in lifetime revenue.
- Shark Tank Deal: Yair sought $100,000 for 10% equity and struck a deal with Lori Greiner for $100,000 for 10% equity and an added bonus of his gold tooth. However, it remains unclear whether the deal was finalized.
- Retail Expansion: By August 2024, the product was sold in Walmart, marking significant retail growth.
FryWall’s Success Before Shark Tank
Before appearing on Shark Tank, Yair Reiner had already gained considerable success with FryWall. In April 2017, he won the Today Show’s “Next Big Thing” award and soon after sold the product on QVC. By the time he appeared on Shark Tank, FryWall had generated impressive sales, totaling $800,000 in the last year, with 70% of sales coming directly through their website and the remainder through 55 independent retailers. He was also in talks with major retailers like Bed Bath & Beyond, which could have opened doors for larger-scale distribution.
FryWall Shark Tank Pitch Recap
Yair entered the Tank seeking $100,000 for a 10% equity stake in his company. His pitch was strong, and he even demonstrated the product, sharing a sample with each of the Sharks along with a glass of wine. He also mentioned that he holds a utility patent for FryWall. His production cost for each unit is $5.50, and they retail for $25.
The Sharks showed genuine interest. Kevin O’Leary made an offer of $100,000 for 15% equity, and Daymond John followed suit, offering the same deal. Then, Lori Greiner entered the conversation with her “Golden Ticket” offer: $100,000 for 10% equity, plus an additional, fun incentive—his gold tooth. After a bit of back-and-forth, Yair chose Lori’s offer, sealing the deal with her.
FryWall Shark Tank Update and Business Growth
Although it appeared that Yair and Lori reached a deal, it’s unclear whether the partnership was finalized, as FryWall’s presence on Lori’s website has never been confirmed. However, despite the lack of closure on the deal, FryWall’s journey post-Shark Tank has been quite successful.
By December 2022, FryWall was generating $1.5 million in annual revenue. By August 2024, the company saw even more impressive growth, with their products available in Walmart and a total lifetime revenue of $9.5 million. The business continues to thrive, and FryWall’s success story shows how a simple but clever innovation can lead to widespread recognition and growth.
For more information or to purchase a FryWall, visit their official website or check out the product on Amazon.
FryWall Highlights
| FryWall Highlights | Details |
|---|---|
| Product | Silicone splatter guard for frying pans |
| Sizes | 10″, 11″, 12″, 13″ |
| Price | $22-$30 |
| Patent | Utility patent held by Yair Reiner |
| Annual Revenue | $1.5 million (as of December 2022) |
| Lifetime Revenue | $9.5 million (as of August 2024) |
| Retail Presence | Available in Walmart |
While the details of Lori’s investment are still unclear, FryWall is a great example of how Shark Tank exposure can significantly boost a business’s growth, even without the final deal closing.
Conclusion
FryWall’s journey from concept to success is a testament to the power of innovation and persistence. Yair Reiner’s frustration with the mess of stovetop splatters led to the creation of a practical solution—a silicone splatter guard that fits snugly into frying pans, offering both convenience and cleanliness while cooking. Despite some uncertainty regarding the finalization of his deal with Lori Greiner, FryWall’s story is one of significant growth.
The company’s impressive sales figures—$800,000 in the year leading up to its Shark Tank appearance—coupled with its expansion into Walmart and the $9.5 million lifetime revenue as of 2024, show that FryWall has carved out a successful niche in the kitchen accessory market. Even without a definitive Shark Tank partnership, FryWall’s continued success demonstrates how exposure on the show can still provide the momentum needed for growth.
